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Boston Consulting Group (BCG) is a global management consulting firm and the worlds leading advisor on business strategy. We partner with clients from the private, public, and not-for-profit sectors in all regions to identify their highest-value opportunities, address their most critical challenges, and transform their enterprises. Our customized approach combines deep insight into the dynamics of companies and markets with close collaboration at all levels of the client organization. This ensures that our clients achieve sustainable competitive advantage, build more capable organizations, and secure lasting results. Founded in 1963, BCG is a private company with more than 90 offices in 50 countries. For more information, please visit
BCG's Marketing, Sales & Pricing Practice (MSP) leverages deep consumer and customer insight to inspire revolutionary thinking in all aspects of marketing, branding, sales/channels and pricing. The foundation of our success continues to be outstanding value created for even the most leading-edge of our clients: double digit revenue growth and margin expansion.
The MSP has been BCG's fastest growing functional practice over the past five years. We believe the market opportunity continues to be huge as the go-to-market revolution affects the entire commercial landscape, and clients seek go-to-market transformation and growth.
We seek to be leading-edge, and continue to invest in our programs and arsenal of tools and proprietary data. Highlights include: Center for Consumer & Customer Insight, Pricing Enablement Centers, Google partnership and joint Digital Academy, and Customer Analytics solutions.
BCG continues to expand its Marketing, Sales & Pricing practice and experience increasing demand particularly in the areas of Digital Marketing and Personalization.We are thrilled to expand our breadth and depth of marketing and advertising strategic and executional expertise.
We are currently looking for an Expert Consultant who can help us grow, nurture and expand the data driven marketing knowledge base within the firm. Candidates will bring significant experience in marketing analytics, marketing and advertising technologies, and provide expert level cache to clients on marketing operations and execution. Additionally, ideal candidates will have demonstrated success in managing client relationships and adding value to the selling process.Topic expertise in the areas of marketing strategy, marketing analytics and measurement (MMM, MTA, time-based regression and intervention analysis), Mar/Ad-Tech and execution across all interaction channels and media (owned channels e.g. email, contact center, branch/store, mobile, web digital media channels e.g. FB, Google, display, video, search -) are essential.
Execution of Digital Marketing related assignments:
Builds Data-Driven Marketing Expertise within BCG and increase BCGs profile externally:
Support the Business Development of Data Driven Marketing opportunities:
Support development of proposal materials for clients
Provides on-ground content expertise in conversations with marketers and their agency/tech partners
Assist with proposal creation and presentation: provides content expertise around specific topics; acts as key topic content lead for proposals or other business development work
Contributes to the development of IP for BCG beyond the delivery of recommendations on Client engagements
Our Expert Consulting Track (ECT)The Expert Consulting Track (ECT) is vital to BCGs ability to successfully meet our clients demand for deep expertise and advanced technical capabilities. Experts deliver next-level impact for BCG's most complex and cutting-edge client challenges. Experts focus on developing BCG's thought leadership, commercial capabilities, and intellectual property assets; and their work is essential to our delivery model. Working as part of a multidisciplinary team to bring the best of BCG to our clients, Experts come from diverse backgrounds, with expertise often gained outside of BCG in industry, academia, or specialized consulting.
The ideal candidate possesses:
A minimum of 2-5 years of experience in consulting (particularly in optimizing digital strategy, execution, and operations of advertisers) or a combination of industry (particularly media agency or advertising technology) and consulting experience
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